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Brealey Richard A
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Chen Joseph S
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Marcus Alan J
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Myers Stewart C
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Prebensen Nina K
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1990 - 1999
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Massachusetts
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value
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consumer behaviour
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consumption
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life satisfaction
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2 results Filter
Book
In basket
Index.
Fundamentals of Corporate Finance, by Brealey, Myers and Marcus, provides students with a solid framework of theory and application to use well after they complete the course. This author team is known for their outstanding research, teaching efforts, and world-renowned finance textbooks, so it's no surprise that they provide clear exposition of difficult material without sacrificing up-to-date, technically correct treatments. And with the Eighth Edition, McGraw-Hill’s adaptive learning component, LearnSmart, provides assignable modules that help students master chapter core concepts and come to class more prepared. In addition, resources within Connect help students solve financial problems and apply what they’ve learned. Brealey's personable writing style and world-leading content combine with a complete digital solution to help students achieve higher outcomes in the course. Connect is the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, and how they need it, so that your class time is more engaging and effective.
This item is available in one branch. Expand information to see details.
Biblioteka Główna. Czytelnie
Copies are only available in the library: sygn. 17036.VIII.4.4 [Czytelnia C] (1 egz.)
Book
In basket
As the field of tourism grows in maturity and scientific sophistication, it is important to fully understand the breadth and depth of vacation experience value. Current research delivers a multitude of approaches to value creation, represented here as a set of definitions, perspectives, and interpretations of how tourists, as customers, create value alone and with others. Providing an analytical and systematic clarification of the approaches, this book suggests an understanding of the differences, offering new and practical knowledge for tourism scholars and professionals to highlight the relevance of the concept to firms and organizations. Including a framework to distinguish among key resources or antecedents of customer value, this book also considers consumer behaviour and factors affecting value creation from physiological and psychological perspectives. Concluding with a summary of the areas for future research, it is a valuable resource for researchers of tourism, leisure and recreation.
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Biblioteka Główna. Magazyny
There are copies available to loan: sygn. P.17387 [Magazyn 1], P.17388 [Magazyn 1] (2 egz.)
Biblioteka Główna. Wypożyczalnie
There are copies available to loan: sygn. 18132.XX.1.6 [Wypożyczalnia B] (1 egz.)
Biblioteka Główna. Czytelnie
Copies are only available in the library: sygn. 18131.XX.1.6 [Czytelnia B] (1 egz.)
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