SOWA OPAC : Catalogues of The Library of John Paul II University in Biala Podlaska

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Tourism innovation : technology, sustainability and creativity / edited by Vanessa Ratten, Vitor Braga, José Álvarez Garcia and Maria de la Cruz del Rio-Rama. - Londyn : Routledge, copyright 2020. - X, 174 strony : ilustracje ; 24 cm

(Innovation and technology horizons)

Author

Ratten Vanessa Redakcja Braga Vitor Redakcja Álvarez-García José Redakcja

Form of Work

E-booki

Subject

Turystyka Informacja naukowa Ekoturystyka

Domain

Podróże i turystyka

Słowo kluczowe

tourism information technology sustainable tourism

Do udostępniania na czytniku e-book.

Includes bibliographical references and index.

Tourism Innovation: Technology, Sustainability and Creativity addresses the growing use and importance of tourism innovation in society. Readers of this book will gain a global perspective on how the tourism industry is changing and taking advantage of emerging technologies, which will help them to foresee potential changes in the industry and plan for the future. Tourism innovation is defi ned as innovating in a cost-effi cient manner by taking into account the available resources. Most of the focus on tourism innovation has been on developing countries but it is also used by companies in other locations. This book explores the way in which tourism innovation differs from other types of innovation and offers a creative solution to issues about sustainability and the circular economy. In this vein, it includes chapters addressing issues related to the following but not limited subjects: co-creation in innovation, social issues in innovation, leadership and innovation, forms of innovation, government innovation and innovation research.

available to loan

This item is available in one branch. Expand information to see details.

Biblioteka Główna. Magazyny

There are copies available to loan: sygn. E.21.XX.1.4 [Magazyn 1] (1 egz.)

Book

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Linking urban and rural tourism : strategies in sustainability / edited by Susan L. Slocum and Carol Kline. - Wallingford : CABI, 2017 - XIX, 246 pages ; 26 cm

Author

Slocum Susan L. Redakcja Kline Carol. Redakcja

Form of Work

Książki

Subject

Ekoturystyka Turystyka Agroturystyka Turystyka miejska

Domain

Ochrona środowiska Podróże i turystyka

Słowo kluczowe

sustainable tourism tourism rural tourism rural-urban relations

Includes bibliographical references and index.

Destinations rely on regional strategies to support and enhance the tourism product through regional partnerships and integration. Integrated tourism is defined as tourism that is explicitly linked to the economic, social, cultural, natural, and human structures of the region in which it occurs. Integrated tourism has evolved to include numerous meanings and definitions but all of which have a vertical approach. The first of its kind, this book moves away from the vertical approach and provides insight into inclusive regional development strategies that support both the needs of urban and rural areas while enhancing the tourist experience, supporting the positive impacts of tourism and mitigating the negative. Regional studies tend to portray either an urban or rural focus without acknowledging that these spaces often constitute joint governance structures, similar historical and cultural roots, and economic dependencies. Sustainable tourism promotes sourcing locally, such as using rural agricultural products in urban tourism experiences. Furthermore, innovative marketing strategies linking tourism heritage, attractions, food and drink trails, and artisans with urban visitors are emerging. Including theoretical and applied research and international case studies, this will be a valuable resource to academics, students, and practitioners working in tourism development and regional policy.

available to loan

This item is available in 3 branches. Expand the list to see details.

Biblioteka Główna. Magazyny

There are copies available to loan: sygn. P.17440 [Magazyn 1], P.17439 [Magazyn 1], P.17438 [Magazyn 1] (3 egz.)

Biblioteka Główna. Wypożyczalnie

There are copies available to loan: sygn. 18160.XX.1.4 [Wypożyczalnia B] (1 egz.)

Biblioteka Główna. Czytelnie

Copies are only available in the library: sygn. 18159.XX.1.4 [Czytelnia B] (1 egz.)

Book

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rate

Rural tourism and enterprise : management, marketing and sustainability / edited by Ade Oriade and Peter Robinson. - Wallingford : CABI, 2017. - XXIX, 253 pages ; 25 cm

Author

Oriade Ade. Redakcja Robinson Peter 1979-. Redakcja

Form of Work

Książki

Subject

Agroturystyka Ekoturystyka Zarządzanie Marketing

Domain

Zarządzanie i marketing Podróże i turystyka

Słowo kluczowe

rural tourism sustainable tourism management marketing rural business management

Includes bibliographical references and index.

Marketing and management processes across industries can be very similar, but contexts vary where political intervention, public interest and local sustainability are involved. The rural business setting is intricate due to the assortment of different business opportunities, ranging from traditional agriculture, to tourism enterprise and even high-tech business.

available to loan

This item is available in 3 branches. Expand the list to see details.

Biblioteka Główna. Magazyny

There are copies available to loan: sygn. P.17478 [Magazyn 1], P.17477 [Magazyn 1], P.17476 [Magazyn 1] (3 egz.)

Biblioteka Główna. Wypożyczalnie

There are copies available to loan: sygn. 18184.XX.1.4 [Wypożyczalnia B] (1 egz.)

Biblioteka Główna. Czytelnie

Copies are only available in the library: sygn. 18183.XX.1.4 [Czytelnia B] (1 egz.)