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Professional English in Use : Marketing / Cate Farrall, Marianne Lindsley. - 4th printing. - Cambridge : Cambridge University Press, 2015. - 144 strony : ilustracje ; 27 cm.
Author
Farrall Cate. Autor Lindsley Marianne. Autor
Form of Work
Książki
Subject
Język angielski Marketing
Genre/Form
Podręcznik
Domain
Zarządzanie i marketing
Słowo kluczowe
marketing branding public relations
Professional English in Use Marketing contains 50 units covering a wide variety of marketing vocabulary. Topics include marketing basics, the full "marketing mix", research, PR, and marketing communications. Primarily designed as a self-study reference and practice book, it can also be used for classroom work and one-to-one lessons, and is suitable for intermediate and upper intermediate students.
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Biblioteka Główna. Czytelnie
Copies are only available in the library: sygn. 17140.XXIV.13 [Czytelnia A] (1 egz.)
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