SOWA OPAC : Catalogues of The Library of John Paul II University in Biala Podlaska

3 results

Book

In basket

rate

Strategic management / Richard Lynch. - Ninth edition. - Los Angeles : SAGE Publications, 2021. - XXV, 739 stron : kolorowe ilustracje ; 27 cm

Author

Lynch Richard L. Autor

Form of Work

Książki

Subject

Biznesplan Strategia Zarządzanie strategiczne

Domain

Zarządzanie i marketing

Słowo kluczowe

strategic management strategic planning business planning

Previous edition: Harlow: Pearson Education, 2018.

Includes bibliographical references and index.

New to SAGE, the 9th edition of this comprehensive core textbook builds on its global perspective and approachable written style, that explores the key concepts within a clear and logical structure. Lynch guides students through 19 chapters, with updated case studies and pedagogy to support the modern business and management student from start to finish. Including: - Learning Outcomes - Case Studies, Strategy Cases & Exhibits - Key Strategic Principles & Definitions - Strategic Project Guide - Critical Reflection & Summary - Questions - Further Reading, Notes & References Continuous contrast between prescriptive and emergent views of strategy highlights the key debates within the discipline, whilst an emphasis on practice throughout the book encourages students to turn theory into practice

available only on site

This item is available in one branch. Expand information to see details.

Biblioteka Główna. Czytelnie

Copies are only available in the library: sygn. 21550.IX.6 [Czytelnia C] (1 egz.)

Book

In basket

rate

The Business Plan Workbook : a step-by-step guide to creating and developing a successful business / Colin Barrow, Paul Barrow and Robert Brown. - Tenth edition. - Londyn : Kogan Page Limited, 2021. - XVII, 300 stron : ilustracje ; 24 cm

Author

Barrow Paul 1948- Autor Brown Robert 1937- Autor Barrow Colin Autor

Form of Work

Książki

Subject

Biznesplan Finanse Przedsiębiorczość

Domain

Zarządzanie i marketing

Słowo kluczowe

business planning business enterprise finance marketing strategy

Includes bibliographical references and index.

Based on tried and tested business methodology used at the leading business school, Cranfield School of Management, this 10th edition of The Business Plan Workbookguides you through all the necessary steps to constructing a winning business plan. This is a practical run-through of 26 key areas of development of strategic planning. It will allow you to think of these areas in isolation through the use of assignments that ensure you have stress-tested your business proposition. This guide covers how to - Come up with a winning business idea - Complete market and competitive research - Set up a winning marketing strategy - Forecast watertight financials and projections - Define realistic operations and staffing - Deliver an unforgettable pitch to potential backers and investors.

available only on site

This item is available in one branch. Expand information to see details.

Biblioteka Główna. Czytelnie

Copies are only available in the library: sygn. 21553.IX.3 [Czytelnia C] (1 egz.)

Book

In basket

rate

Business process management : practical guidelines to successful implementations / John Jeston. - Fifth edition.

Author

Jeston John Autor

Form of Work

Książki

Subject

Zarządzanie Biznesplan

Domain

Zarządzanie i marketing

Słowo kluczowe

workflow business planning management reengineering

Includes bibliographical references and index.

This book has helped leaders and BPM practitioners successfully implement BPM projects, enabling them to add impactful and measurable value to their organizations. The book offers a unique emphasis on BPM\'s interrelationship with organizational management, culture, and leadership.

available only on site

This item is available in one branch. Expand information to see details.

Biblioteka Główna. Czytelnie

Copies are only available in the library: sygn. 21510.IX.2 [Czytelnia C] (1 egz.)